"Uncompany" research reports now published
I've never used this blog before to advertise our research reports - we've been trying to keep the focus on "content" rather than "company stuff" - but seeing as I already
trailed the research in this blog, I thought it would be worthwhile letting any readers who aren't MWD research subscribers know that a few weeks back we published a pair of research reports on the topic of the "uncompany".
The research project we embarked on aimed to look at how the Worldwide Web and "the business of business" are evolving, influenced by one another, and analyse how new features of web-based resources and technologies enable organisations to do things in different ways - turning themselves inside out, and taking on features of what we call the "uncompany" (think
unconferences to get an idea of this kind of change).
The
first report concentrates primarily on how the Web is changing; the
second report looks at how this relates to business change and business imperatives, and makes some recommendations for anyone looking at adopting the new technologies and techniques out there in their organisations.
Readers of this blog may also not know that subscription to our entire catalogue of research reports - including this pair of reports - is completely free of charge. You can
sign up here.
